How Can a Website Help My Business?

How Can a Website Help My Business?
How Can a Website Help My Business?

Does a website help my business? Well, this statistic says a lot...According to a study by BrightLocal, 97% of people search for a business online before they contact that business! That leaves only 3% of people looking for those businesses without a website. Do we have your attention? I hope so. We make it our business to grow your business!

Websites only enhance your brand and profit. The cost of a website will easily pay for itself, over time.

Here’s how having a website for your business can increase your brand and profit in several ways:
 
  1. Online sales: A website allows you to sell your products or services online, which can increase your sales revenue. You can offer promotions and discounts to encourage customers to make purchases.
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  3. Increased customer reach: One of the most significant benefits of having a website is the ability to reach a wider audience. A website allows businesses to expand their reach beyond their local community and tap into a global market. With a website, you can reach potential customers who are searching for products or services online anywhere the internet goes. This means that your business is accessible 24/7, and customers can learn about your products and services at any time, from anywhere in the world.
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  5. Cost-effective marketing: A website is accessible 24/7. This allows customers to visit your website and learn about your products and services at any time. A website is also a powerful lead generation tool that can help businesses attract new customers and increase sales. It can promote your business, as you can use search engine optimization (SEO), Google Ads and social media marketing to attract more traffic to your site and generate more sales leads.
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  7. Improved customer service: A website can provide a seamless customer experience that helps build trust and credibility. A well-designed website should be easy to navigate and provide all the information customers need to make informed purchase decisions. It should also allow your customers to get basic answers about your business by offering features like FAQs, live chat support, and online customer service portals. Satisfied customers are more likely to make repeat purchases and recommend your business to others.
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  9. Competitive advantage: Having a mobile friendly, SEO (Search Engine Optimized) website can give you a competitive advantage over businesses that either are not ranking high for search engines or don’t have an online presence.  You can use your website to showcase your products and services and differentiate yourself from your competitors.
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  11. Data collection and analysis: Data collection and analysis play a crucial role in digital marketing.

    Here are some ways data collection and analysis help with digital marketing:

    • Better understanding of customer behavior: Data collection and analysis enable you to gain a better understanding of your customers’ behavior, preferences, and needs. This information can help you create targeted marketing campaigns that resonate with your customers and increase your conversion rates.

    • Optimization of marketing strategies: Data analysis provides valuable insights into the effectiveness of your marketing strategies. By analyzing data, you can identify areas that need improvement and optimize your marketing campaigns to increase your ROI.

    • Personalization of marketing campaigns: By collecting and analyzing data, you can personalize your marketing campaigns to target specific customer segments with personalized messaging and offers. This can increase customer engagement and loyalty.

    • Improvements in customer experience: Data analysis helps you identify areas where you can improve your customer experience. By understanding your customers’ pain points and preferences, you can optimize your website, customer service, and products or services to provide a better experience for your customers.

    • Data collection and analysis can give you a competitive advantage by enabling you to identify trends and opportunities that your competitors may not be aware of. This can help you stay ahead of the curve and grow your business.
     
  12. Building Brand Awareness: Building a strong brand is essential for businesses of all sizes. A website is the perfect platform to create a consistent brand image and showcase your products and services. With a website, you can create a unique brand identity that reflects your values, mission, and vision.A well-designed website can help establish a brand identity that resonates with your target audience. A website allows you to showcase your company’s values, mission, and culture. This builds brand awareness and helps you stand out from the competition.
Overall, having a website for your business can increase your profit by providing a platform for online sales, improved customer service, and cost-effective marketing, as well as offering valuable data for business optimization.

Hear From Some Of Our Clients

Masterpiece Web Designs
Excellent
Based on 20 reviews
We starting to experience an interruption in communication with one of our website forms hosted by Masterpiece about a month ago. And it was a very puzzling problem with several moving pieces as the responses were not coming to our emails (not hosted by Masterpiece) like they had been doing without issue. Mary and her team troubleshooted over and over and over again several different fixes, tweaks, and much more. She and her team worked with our previous website host and email host to try to figure out what the issue could be. After exhausting several attempts to fix it, it would have been easy to just say "I don't know - we tried" and move on. However, Mary and her team stayed with it and continued to explore other options - sending out multiple tests and other fixes. Finally - she and her team were able to determine the problem and we were able to reactivate our forms. And at this moment, we have been functioning glitch free! We appreciate their team working so hard on this issue that affects our daily business!
Response from the owner:Thank you Aaron. We truly appreciate your patience and trust throughout the process. This issue was certainly a challenging one with many layers, but our team is committed to going the extra mile for our clients—especially when it affects critical parts of daily operations like website forms. We’re so glad to hear everything is now running smoothly and glitch-free! It was a team effort, and your collaboration made all the difference.
After using multiple web design and hosting companies for our website - we had nothing but continuous problems. Luckily, we found Masterpiece Web Designs from a social media recommendation. We called and spoke with Mary about our issues. She took the time to look at our website and fixed the issues that kept causing the website to crash. Her attitude, knowledge, and professionalism were exactly what we had been looking for in a business partner, so we switched our hosting over to them as well. Mary is an absolutely gem! Highly recommend!
Response from the owner:Thank you for the wonderful review! It is a pleasure to work with Helms Driving to make your website work well for you. We look forward to a long lasting relationship !
Mary and Shawn are the best! They walked us through the process of building a new website and were very thorough. We trust them 100% to manage our site and couldn’t be happier.
Response from the owner:Thank you so much! We’re looking forward to a long and lasting relationship!
The folks at Masterpiece Web Designs set up our website & were easy to work with. No mystery or bait & switch deals like I found when I was researching web design companies. We have a small company & didn't need all the bells & whistles. They were ok with that & didn't try to sell us stuff we didn't need. (But they have the bells & whistles if you need them.) We have been very happy with their services.
Response from the owner:Thank you Anita! We were happy to build your website with the requirements you wanted!!
Mary and her staff were a pleasure to work with. They took time and worked us through every step of the design process. They are always available and helpful when I have questions or need help updating and/or making site changes. I am very pleased with the outcome of our website.
Response from the owner:Thank you Karen. We enjoyed building your site and look forward to working with you again on any future projects!
We love working with Mary and Shawn for our website management! They are very responsive and always patience with my lack of knowledge. We've been working with them for over 2 years and are very satisfied! Highly recommend
Response from the owner:Thank you Milly! We enjoy working with Providence Prep School. Your standard of excellence is impressive, and we love to help out anytime!
I had a previous experience with creating a website while Mary worked for another company. The entire process was flawless due to her involvement. So when I decided to create my own company, my first thought was to have Mary help me with my website. At that point in time, she had started her own business and had hired a Creative Director that is amazing! SHAWN! It's been 3 1/2 years now and they took by vision and made it come true. We continue to work together to make it grow and I am super proud! Thank you Mary and Shawn for all that you do!
Response from the owner:Thank you so much Kelly! We love working with you and it's very exciting to see your company blossom!
Contacted Mary about a website for our self storage facility. Our software site was not getting much traction so we decided to upgrade since we are new. Very professional and tremendously helpful in getting us up and running in a very reasonable time frame and cost. The new site is absolutely beautiful, smooth and customer friendly. We are so happy we contacted Masterpiece Web Designs for this project so if you are needing a website for your business you will not be disappointed in their work.

Kindest regards,
ProStorage
Response from the owner:Thank you so much for the nice review! Making you happy is just what we aim to do! We are looking forward to a long relationship!
I just had a website done by Masterpiece Web Designs. I got estimates from large national companies as well as other local web designers. I truly wanted to do business locally especially in these unprecented times due to the pandemic. Masterpiece wasn't the cheapest, defintely wasn't the most expensive but gave me what many companies don't any more. I got a sense of caring and support long after the website was completed. After going over exactly what I was trying to accomplish and outlining how it needed to work. I was told they could handle it, and they sure did. When I previewed the actual website I was truly blown away as to how it looked. When I actually got the opportunity to play with the website and review it first hand, I found a couple of minor items that needed to be tweaked. I emailed Mary at Masterpiece, and not only was it instantly corrected, but it came out better than expected again. I am not one who is impressed easily but I was by the entire process. I have launched the website but have not truly worked on marketing it yet, but I truly can't wait for everyone to see the great work done. what a GREAT job Masterpiece I was absolutely blown away by the final product.I look forward to a great ongoing working relationship with Masterpiece. If you are looking for or need a website this is the place to go. You and your business will be happy you did.
Response from the owner:Thank you so much Rob for the nice review. We enjoyed working with you and look forward to a long relationship!
We had a great experience with Mary! She did an awesome job building our website. Very professional and quick to respond. Highly recommend Masterpiece Web Designs!
Response from the owner:Thanks for the nice review Megan! We appreciate you and Kelly trusting us to build out your website. Let us know if you need anything else!